Make money online by doing nothing but putting a little code on your personal website ...but at what cost to your site's credibility? For part one of this article, I'm going to give a semi-short primer in Pay Per Click (PPC) advertising. Already familiar with PPC? Go to part 2 Don't Be Spammy - How … Continue reading AdSense Without Subtracting Credibility
I hate Google Instant with a passion. I think it's the scariest, weirdest development...it reads minds. I can type in "cof" and it instantly knows I'm looking for a Coffee Shop in San Diego. Marketers, especially Digital Marketers, know that Google can do this because there's an algorithm which determines search results - a combination … Continue reading Google Instant = The Official Death of Logic
While on the journey to San Diego from Ohio, Derek and I stopped at this little steakhouse in Oklahoma City. Because I'm a huge FourSquare fanatic, I immediately checked in and to my surprise, I was awarded a "Real Housewives" badge! I'd only ever read about the badge, and had no idea how to get … Continue reading FourSquare – “I Love That Game!”
When I told my friends I was offered a Digital Marketing internship, most were unaware of what Digital Marketing is. Not that Wikipedia should be seen as the end all and be all, but it's a good starting point - Wikipedia defines Digital Marketing as: "The promoting of brands using the internet, mobile, and other interactive … Continue reading Digital Marketing – The Basics
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