Did Charlie Sheen Just Invent the Social Media Press Conference?

Is it a stretch to liken Charlie Sheen joining Twitter to a company calling for an unscheduled press conference?  Probably.  But that's exactly what March 1st, 2011 felt like. Let's talk about the Press Conference vs. the Sheen Conference. Phase 1: The "Pre-Announcement" Press Conference: A media alert is sent out Sheen Conference: Charlie Sheen … Continue reading Did Charlie Sheen Just Invent the Social Media Press Conference?

Google Favorite Places – Heard of It? Me Neither.

Being a up and coming digital marketing strategist, I'm always on the lookout for the latest and greatest in social media.  So today, while researching for a blog post on QR codes, I ran into a Google feature called "Favorite Places". Google's description of the feature: We've identified over 100,000 businesses in the U.S. as … Continue reading Google Favorite Places – Heard of It? Me Neither.