Another movie that I enjoy watching is The Truman Show. I know many people who enjoy it, and I think it speaks to our ego. We all have one. Thinking that everyone is watching you, and you’re obliviously unaware, is both thrilling and terrifying. There’s beauty in watching Truman begin to suspect that people are … Continue reading The Truman Show
I was talking to someone on Slack the other day, and I did something I never thought I’d do: use the edit button. It felt a little dirty, to be honest. It felt dirty because it wasn’t honest. I wasn’t perfect, but I was trying to put on an air of perfection. How could anyone … Continue reading Keeping Up With the Joneses
Given my ramblings as of late, why did I go into Marketing? It seems so much more pedestrian than heady topics like Astronomy and Economics which are so interesting to me. I could be solving important world problems. Why am I building emails? If you’ve read my blog, you may know that in college I … Continue reading Interdisciplinary Studies
I have a love/hate relationship with technology. It's connecting us to the people and the things in our lives. At the same time, being constantly connected is making us crave instant gratification and instant validation. What's instant validation? Let's take an event in recent history that we can all relate to: the "Binders Full of … Continue reading How Instant Validation is Making Us Dumber
I recently read a HubSpot blog post, in which the author questions industry thought-leader Don E. Schultz, who says that social media is killing brands. You can read the full article, but in short, Don argues that as more people use social media, the less they care about any particular brand. Basically, as consumers move … Continue reading Social Media is Leveling the Playing Field, Big Brands Beware
Who am I? I like to think I'm a talented digital marketer, a good wife, a foodie, and a Zelda enthusiast. Who does Google think I am? And.... Yes -- the internet knows who you are. Don't believe me? http://www.google.com/settings/ads. As marketers know, there is a wealth of information available for any given individual. How … Continue reading Feeling Boxed In – How Personalized News is Isolating Us
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