Imagine you're on Facebook late one night, and you suddenly get a video call. You look over, and it's Taco Bell. You answer, and it's a recorded video commercial, meant to look like a real person, reminding you that you're craving fourth meal... Okay, that may be a stretch, but with the recent announcement of … Continue reading Will Skype for Facebook Mark the New Generation of Direct Marketing?
I haven't posted on a while, I'm a horrible blogger. However, I had to share my latest finding: StumbleUpon is a community manager's best friend. One of the challenges I've found when managing social media for my company, is that everyone tweets and retweets the big news of the day/week/month. It's rare to see fresh … Continue reading Stumbling for a Good Idea
Is it a stretch to liken Charlie Sheen joining Twitter to a company calling for an unscheduled press conference? Probably. But that's exactly what March 1st, 2011 felt like. Let's talk about the Press Conference vs. the Sheen Conference. Phase 1: The "Pre-Announcement" Press Conference: A media alert is sent out Sheen Conference: Charlie Sheen … Continue reading Did Charlie Sheen Just Invent the Social Media Press Conference?
Being a up and coming digital marketing strategist, I'm always on the lookout for the latest and greatest in social media. So today, while researching for a blog post on QR codes, I ran into a Google feature called "Favorite Places". Google's description of the feature: We've identified over 100,000 businesses in the U.S. as … Continue reading Google Favorite Places – Heard of It? Me Neither.
I'm short, and always have been. Physically, I stand at 5'9 (and you'll find me in 3 inch heels most days of the week). But I'm short in the fact that I tend to make my point with less words than a lot of people do. That's always been something I've felt shame in, until … Continue reading I’m Short and I’m Proud – An Ode to Twitter
Location-based services seem to be the next hot advance in social media. In fact, a recent article by Fast Company stated that the top adopters of these services are younger, more affluent, and most importantly, more influential than the average internet user - basically, the early adopters are the cream of the internet crop. However, … Continue reading There’s Not a Badge for That? Opportunities Abound for Location-Based Social Media
