Yes, Danielle George, Young People Don’t Know How to Fix Anything

I read an article today from an engineering professor in London that proclaimed "people under 40 expect everything to ‘just work’ and have no idea what to do when things go wrong." As with anything which maligns any generation, her comments have been met with anger among those in the generation and praise with those over 40. … Continue reading Yes, Danielle George, Young People Don’t Know How to Fix Anything

How Instant Validation is Making Us Dumber

I have a love/hate relationship with technology. It's connecting us to the people and the things in our lives. At the same time, being constantly connected is making us crave instant gratification and instant validation. What's instant validation? Let's take an event in recent history that we can all relate to: the "Binders Full of … Continue reading How Instant Validation is Making Us Dumber

Social Media is Leveling the Playing Field, Big Brands Beware

I recently read a HubSpot blog post, in which the author questions industry thought-leader Don E. Schultz, who says that social media is killing brands. You can read the full article, but in short, Don argues that as more people use social media, the less they care about any particular brand. Basically, as consumers move … Continue reading Social Media is Leveling the Playing Field, Big Brands Beware

Feeling Boxed In – How Personalized News is Isolating Us

Who am I? I like to think I'm a talented digital marketer, a good wife, a foodie, and a Zelda enthusiast. Who does Google think I am? And.... Yes -- the internet knows who you are. Don't believe me? http://www.google.com/settings/ads. As marketers know, there is a wealth of information available for any given individual. How … Continue reading Feeling Boxed In – How Personalized News is Isolating Us

Responding to Twitter Criticism: How a Tweet About Bitcoin Made Me “Superficial”and “Disingenuous”

Anyone who knows me, knows that I love my job. If you've read my blog, you know that I love my job. So after I go home at night and cook dinner, I typically start part 2 of my job: catching up on my tech articles. This past Sunday, I was catching up, and came … Continue reading Responding to Twitter Criticism: How a Tweet About Bitcoin Made Me “Superficial”and “Disingenuous”